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Project Valuation Using Real Options: A Practitioner's GuideBy Prasad Kodukula, Chandra Papudesu
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"To invest or not to invest?" Business leaders frequently are faced with this question on new and ongoing projects. The challenge lies in deciding what projects to choose, expand, contract, defer, or abandon. The project valuation tools used in this process are vital to making the right decisions. Traditional tools such as discounted cash flow/net present value assume a "fixed" path ahead. But real world projects face uncertainties, forcing you to change the path often. This book introduces a more practical approach to project valuation known as real options analysis. Derived from options theory in modern finance, this approach is based on the Nobel Prize–winning work of three MIT economists.
Project Valuation Using Real Options provides a systematic approach to project valuation that will enable you to minimize investment risks, exercise flexibility in decision making, and maximize returns.
Key Features
• Discusses why traditional valuation methods such as discounted cash flow, net present value and decision tree analysis are not sufficient in today's uncertain world
• Explains the real options approach in a step-by-step manner which is easily understood and does not require an extensive financial background on the part of the reader
• Shows you how to make the correct investment decisions, achieve strategic alignment of projects, increase project flexibility, and sustain competitive advantage
• Presents multiple scenarios and real world examples from technology, telecommunications, pharmaceuticals, and other industries to illustrate success stories, challenges, and the true value of real options analysis
• WAV offers free downloadable assessment tools and solutions to problems presented in the book — available from the Web Added Value™ Download Resource Center
- Sales Rank: #1128803 in Books
- Published on: 2006-07-10
- Original language: English
- Number of items: 1
- Dimensions: 9.02" h x .76" w x 6.30" l, 1.03 pounds
- Binding: Hardcover
- 256 pages
Review
"This book is an important addition to the current literature on project valuation tools — a must read!" --Steven C. Rollins, Chairman, PMI Metrics SIG and President, ALLPMO Network
About the Author
Dr. Prasad Kodukula, PMP, is an award-winning educator, accomplished engineer, author, and inventor with 20 years of professional experience. Dr. Kodukula is co-founder and president of Constant Compliance, Inc., a Chicago-based technology company that specializes in developing and commercializing environmental and homeland defense technologies. His clients include 15 of the Fortune 100 companies and the U.S. government. He has managed many research/development and engineering projects and project teams while working as a senior project manager at a multi-national engineering consulting firm and a global chemical company. He is a contributing author on four books and has co-authored two books and more than 40 technical articles.
Mr. Chandra Papudesu, M.S., is a senior project manager involved in directing complex software implementation projects and new business development at a software development company. His professional experience includes both financial and real options and he has developed a trading application aimed at the energy trading market and spreadsheet models to calculate real options. Mr. Papudesu has degrees from the Indian Institute of Technology and Massachusetts Institute of Technology.
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